| :: Digital Marketplace Manager (과장급) :: | |
| Company Introduction | 해외 유명 패션 브랜드 한국 전개 기업 [외국계] |
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| Job Description | 1. Platform Strategy & Execution • Develop tailored strategies for each online marketplace based on platform characteristics and target customer behavior. • Optimize product exposure, pricing, and promotions by season and category. • Monitor key performance indicators (KPIs) by platform and take actions to improve overall sales efficiency and operational effectiveness. 2. New Channel Development • Identify and evaluate new e-commerce channels for brand expansion and customer acquisition. • Lead internal coordination and external negotiations for successful onboarding and launch. 3. Weekly Campaign Planning & Execution • Plan and execute weekly digital events aligned with each platform’s marketing calendar. • Collaborate with MD and marketing teams to develop relevant, theme-based campaigns. • Analyze performance post-campaign and apply insights to future events. 4. Advertising & Content Integration • Manage in-platform advertising operations including SEO, keyword ads, and banners. • Ensure alignment between campaign messaging, visual assets, and platform promotions for maximum impact. • Strategically allocate media budget based on platform-specific ROI. 5. Creative Asset Management • Coordinate the creation and delivery of creative assets • Ensure all content adheres to each platform’s design guidelines while reflecting the brand tone. • Tailor creative messaging to fit customer segments and campaign themes. 6. Order Fulfillment & Customer Experience • Oversee end-to-end order flow and work closely with the SCM team to ensure timely and accurate delivery. • Manage customer inquiries and post-purchase feedback from marketplace users. • Collect and share VOC insights to relevant internal teams for continuous improvement. |
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| Job Requirement | • Around 8 years of experience managing on online marketplace platforms • Proven track record of driving sales performance through platform operations • Strong understanding of digital promotion mechanics and customer journey in shopping platforms • Excellent project management and cross-functional communication skills • Analytical mindset with hands-on experience in monitoring KPIs and optimizing sales levers • Familiarity with online advertising tools and creative asset coordination • Proficiency in business-level English • Experience in fashion e-commerce • Familiarity with domestic marketplaces (e.g., Naver, Vertical fashion platforms, Horizontal Shopping Platforms) • Fluent in spoken / written English, with strong communication & negotiation skills |
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| Location | 서울 | Degree Level | 대졸이상 |
| Career Level | [과장급] | ||
| No. of Recruitment | 1 | ||
| Salary | 업계최고대우 | ||
| Required Document | 영어 이력서 | ||
| Others | - 원서 마감후 1차(서류) 합격자에 한하여 개별연락 - 해외여행에 결격 사유가 없는 자 - 이력서에 연락처, 희망연봉 게재 |
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| Contact/Inquiry | 남정아 / 이사 02-6281- 5009 janam@nterway.com |
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